![]() By the same token, just because something is $99, it doesn’t mean it’s better than something that costs $50, as this list will prove.Īs you scroll down, you’ll see that there’s a true bourbon sweet spot between $30 and $70. ![]() Yes, some of these bottles are going to go up in price but that doesn’t change the fact that you can find and buy, say, the new 2023 Booker’s for $97 today (by Christmas, it’ll be $250). For the passive, passionate, or new bourbon drinker, that’s a good place to start in that almost all of these bourbons are relatively easy to find and priced below that right now. So what’s on this list exactly? I think I clearly established “not everything.” Also, I’ve added the parameter of under $100. Here’s the crazy thing - even with all my tastings and access to the industry and judging titles, they may very well be right. I guarantee that within ten minutes of posting this, someone will point out something I missed. But there’s just so much more on the shelf that I don’t blame you for a second if you’re baffled about where to start. Barrel proof, special oak finishes, bottled in bonds, small batched, single barrels, limited editions, Jack Daniel’s, Jim Beam, Wild Turkey, Maker’s Mark … they’re all here. There’s so much that while compiling this list I kept thinking of new bottles that I had to add to the point that I had to cut bourbons from this list to keep it at 100 freaking entries. There’s a lot of bourbon out there, folks.
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